Apple Reveals Recent Plans For iPhones

Speculations spread regarding the changes and innovations related to the highly anticipated iPhone 8 over amid the sluggish sales of iPhones in this period.

Relatively, Apple announced its plan to lessen the production of iPhone 6s and iPhone6 plus by 30 percent  after its recent quarterly earnings report due to the expected slow down of sales.

In a report released in the media, the prominent multi-tech company apparently has pursued its plan. It has lessened the production until the second quarter of the year. The expected drop of the global smartphone sales this year could have been one of the reasons of Apple as well.

Are we expecting an all glass iPhone 8?

Apple is expected to turn back on its glass backed design for its next iPhone. An infamous tech analyst strongly claimed that the tech juggernaut will dispose the legendary aluminum casing.

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The analyst explained that the company will be more strongly motivated to use non-aluminum casings in 2017 in a bid to enhance the competitiveness of iPhone by offering an all new form factor design.

Aside from the all glass enclosure, the new model of iPhone is believed to have an Active Matrix Organic Light Emitting Diode or AMOLED display panel. The shipment of the smartphones with AMOLED display has increased by 54 percent.

“A glass casing may be slightly heavier than an aluminum one of the same thickness, but the difference is so small that the use of the thinner and lighter AMOLED panel will compensate for that” the analyst added.

A senior director of IHS Technology revealed that since the interest of Apple with AMOLED, other companies such as Japan Display and Sharp disclosed their plan to invest in this type of display technology by 2018.

iPhone to last for three years?

Based on the report released by the California based company, iPhones and Apple watch can last for only three years while Apple TV devices and Mac computers have life expectancy of four years.

Apple considers the environmental effect of its devices in determining the intended life span and how quick the users upgrade their devices nowadays.

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Recently, Apple recovered £28 million worth of gold after processing 90 million  pounds of unwanted electronics from old iPhones and iPads.

The company revealed that they’ve kept more than 597 million pounds of equipment out of landfills since 1994 and in 2015 they collected around 90 million pounds of e-waste through their recycling programs.

Moreover, the tech firm accumulated 6,612 pounds of silver, 2,953,360 pounds of copper and 101,000 pounds of steel. However, they made sure that the devices are recycled properly and they don’t pose a threat to human health or the environment. Apple also hoped that they will inspire others to do the same thing.

Apple stays on the downside

Shares of Apple dropped by 2.01  percent or 2.25 points to trade at $109.85 on earlier in the session with a market capitalization of 596.85 billion. Apple had an intraday high of 112.30 and an intraday low of 109.73 after opening at 112.11. Currently, the stock has a price earnings ratio of 11.67 and a dividend yield of 1.89 percent.

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APPLE TO MARKET USED IPHONES IN INDIA, LOCAL RIVALS SAY NO

Apple’s attempt to sell used iPhones in India met different  speculations and criticisms as most of its local rivals  defied the plan of the tech giant over the weekend.

Considering that India is the second-largest mobile market, a lot of of industry executives encourage the government to decline the request of the American tech company.

In a letter released to the media, Ravnder Zutshi, Chairman Mobile and Communications Council questioned the attempt of Apple to import and sell refurbished phones. The chairman stressed out why they (the government) should not allow import of used phones when import of other goods such as cars are precluded by 300 percent duty levies.Mobile and Communications Council is composed of the biggest phone brands in India such as Samsung, Intel and Micromax.

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The authorities which are against the movement of Apple restated the initiative of Prime Minister Narenda Modi to push local manufacturing in India. Meanwhile, a research director at Counterpoint research said that this attempt of the company is tied on its strategy as the smartphones market peaks in the country in the next few years.

Additionally, most its local rivals would not want the permission to be granted to Apple since it can put the local market at risks and might open the door for potential damage to the environment due to electronic waste.

Sunil Vachani of Dixon Technologies stated that millions of imported used phones will need their batteries replaced and he questioned where will those batteries go. He also reiterated that he is against any change in policy with regard to import of refurbished mobile phones.

For the record, four out of every five phones sold by Apple in India cost less than $150 while the branded smartphones are customer friendly at $35. Market experts believed that a number of foreign companies are on the move to make an Indian version of their phones as they widen their target customers. Relatively, the sales of Apple in India last holiday season went up to 76  percent.

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Apple, which has at least 2 percent of the Indian market, may be hitting two birds at the same time if it will be given the permission to sell used phones in India. First, it won’t sacrifice the value of its prime products and second this might be the way to expand its market in the country.

Prior to the plan of the iPhone maker, it introduced its newest iPhone with an introducing price of $399. In relation to this, it might have 10 million worth of iPhone sales in 2017 . The market analysts thought that Apple might be using this strategy to back up its sales for the year as most of them estimated a lower income for the company.

On a lighter note, Apple celebrated its 4Oth year of providing one of the most innovative technological products. The firm happened to be the most valuable public corporation worldwide with $53 billion profit the previous year. The majority of the revenue of the company was generated from the sales of iPhones globally and as far as the market estimate is concerned, there are about 1 billion Apple devices sold around the world.

During the session earlier, Amazon traded higher at 598.50, an increase of 4.86 or 0.82 percent with a market capitalization of 279.42 billion dollars. The stock opened at 590.49 with an intraday high of 599.03 and an intraday low of 588.30. Currently it has a price earnings ratio of 482.61.

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Apple Acquires LinX for an Estimated $20 Million

Apple Inc. has reportedly acquired the Israel-based camera technology company LinX Computational Imaging Ltd. According to reports, Apple bought this firm for about $20 million.

LinX, which specializes in producing multi-aperture camera equipment for mobile devices, was founded by CEO Ziv Attar and VP software Andrey Tovchigrechko in 2011. With this acquisition by Apple, it is possible that the consumer electronics giant will make use of the technology of LinX in their upcoming iOS devices.

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LinX makes cameras for smartphones and tablets, and makes use of an array of sensors that capture multiple images all at the same time. Propriety algorithms are then utilized to gauge depth and make three-dimensional images.

According to LinX Computational Imaging Ltd., its cameras produce better photos in low-light environments and have faster exposure at normal lighting conditions indoors. Other features possible with the depth sensor are 3D object modeling, facial recognition, as well as automatic removal of the background.

Apple Inc. has a history of acquiring Israel-based technology companies. Last 2013, the consumer electronics company acquired PrimeSense, which developed the first version of the Kinect camera used by the Xbox 360, for $345 million.

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Apple Reportedly Acquired Ottocat to Improve App Store Search

While a lot of iPhone and iPad users might navigate to the Top Charts section of the App Store to discover popular apps, people who have an interest in a specific software genre will tend to head straight for the Explore section to find out what is currently offered.

App Store

Organizing and surfacing relevant apps among over a million apps in the App Store can be challenging for Apple as it aims to please users trying to discover engaging content and developers who wanted to get their software onto as many devices as possible.

The challenge seems to be so huge that the consumer electronics giant has resorted to outside help by acquiring Ottocat, which is a startup that caught Apple’s attention for its organizing technology that allows users to discover applications more easily through increasingly specific sub-categories.

Although there is no official announcement by either party, the acquisition reportedly occurred a while back, probably as long ago as late 2013, during the time when the website of the startup went offline.

Before that, CEO Edwin Cooper of Ottocat, made a statement that the way the App Store was organized made it almost impossible to navigate. Thus, Cooper’s team came up with standalone software that can make the situation much better for users and developers.

A few months after the reported acquisition of Ottocat, the Apple App Store introduced the Explore tab, which likely incorporated the technology of the startup.

The Ottocat acquisition, if it indeed occurred, won’t have been Apple’s first effort to enhance search and discoverability for users. For instance, in 2012, the tech giant reportedly invested $50 million for a startup called Chomp, which developed an interactive tool that allows users to search for applications by topic, function, keywords, and name.

Although it might be tricky to tell the degree by which discoverability and search have improved, this reported acquisition just goes to show that Apple hasn’t stopped modifying and improving its growing online store.

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Google Shop Opens Near Apple’s Flagship Store in Regent Street

The internet firm Google Inc. opens its first ever Google Shop in the heart of London, just a few roads away from the flagship store of Apple in Regent Street.

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Aside from this high street store, the tech giant plans to launch stores in Thurrock, Essex and Fulham, West London in order to keep up with Apple Inc., which has sold over 700 million iPhones since the 2007 launch. This move by Google can also make the company one step ahead of the Apple Watch, which was scheduled to be launched next month.

According to the head of UK marketing James Elias, although British consumers love new technology, they would still like to try it out first before purchasing.

“People are always looking for an amazing shopping experience. We want them to come in and be able to play with all the gadgets, experiment and learn,” Elias said.

“And we want them to get a feel of other Google innovations like Google Earth and Doodle Wall,” he even added.

GoogleEarth

Each store will be equipped with a special wall that will allow gadget enthusiasts to try out a hi-tech controller that they can use to zoom in anywhere on Google Earth and view the location from all angles on a surround screen. On the other hand, Google’s Doodle Wall can allow graffiti artists to create virtual street art with the use of digital spray cans and send their works to friends.

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In addition to these innovations, interested customers will also be able to try headsets, smartwatches, and tablets in these stores. Moreover, charging stations for Android smartphones and iPhones are available free of charge, as well as technology masterclasses for all ages.

With the upcoming launch of Google stores, more people will be able to experience the different tech innovations and products developed by the company. Surely, there are big things ahead for the internet powerhouse. If you want to learn more updates about Google, just visit TradingBanks.com.